Colorplan is an iconic range of premium uncoated coloured papers and boards which is available in a broad palette of 50 colours, 8 weights and 25 embossed textures. First developed in 1972, this select and versatile range of papers is widely considered to be indispensable within the design industry.

The Colorplan brand reflects the same effortless simplicity, confidence and beauty of the product itself, concentrating on the expressive qualities inherent in the paper, rather than focusing on its technical attributes. This viewpoint directly engages and inspires the design audience who specify the product.

The Colorplan brandmark is based on the simple concept of representing a physical sheet of paper – a turned up corner, traditionally used to mark a page for reference. When applied, the brandmark reveals another layer.

The cover of the Colorplan swatch book represents the three signature aspects of the range: colour, weight and embossing. The circles are inlayed into the cover using the technique of ‘paper marquetry’.

The business cards employ the same idea as the swatch cover. Our technique of paper marquetry is used to inlay the three colours (the only thing printed is the black for the logo).

Read the full story on September Industry, Made Thought x Colorplan – Si Special.

Source:

http://www.septemberindustry.co.uk/madethought-colorplan/

From:

September Industry

• #Branding
• #Identity
• #Print

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